C-10 Podcast: Brandy Burch, Ep. 129

This week we’re talking with Brandy Burch, a co-founder and the CEO of Benefitbay, a company that works with other companies and ICHRA  — Individual Coverage Health Reimbursement Arrangement, which is a health insurance solution for a company to offer its employees.

Brandy started her professional career in the Kansas City area, including two years with Visit KC. But she’s had an interesting journey — at least certainly not a straight line. She graduated from Emporia State with a degree in accounting before working for various companies. But then about 10 years after graduating, she went back to school for another undergrad degree before getting a Masters of Business Administration. In 2021 she was part of a group that started what became Benefitbay in Omaha, Nebraska. A year later, in April 2022, she was selected as the company’s CEO. After securing a second round of funding, Brandy moved the company’s headquarters to the Kansas City area earlier this year. She did all of this — ALL of this — as a mother.

So, we chat about Brandy’s background, the “long and winding road,” her persistence to overcome adversity, and the COURAGE it’s taken to do all of this.

To find out more about Benefitbay, click here.

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